Strafford County spent $5,610,601 on men’s collegiate football teams in 2023, an increase of 18.9% over the previous year, according to the U.S. Department of Education.
This translates to roughly 15.9% of all spending for sports teams at the University of New Hampshire-Main Campus, the only institution in the county during the 2023 season.
The average sports expenses at Strafford County have grown 35.9% since 2010.
College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.
In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.
| Year | Football Team’s Expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2023 | $5,610,601 | 15.9% |
| 2022 | $4,720,120 | 15.1% |
| 2021 | $4,253,924 | 15.2% |
| 2020 | $5,349,056 | 16.9% |
| 2019 | $5,264,384 | 16.3% |



